Net Sales
₹240.7cr
EBITDA
14.0%
Cash Conv. Cycle
28d
DMS Coverage
63.5%
Your priority actions · ₹22.2 cr addressable
Release blocked PO value ›
₹10.26 cr3-way price-variance invoices held from payment · Supplier Risk
Release distributor overstock ›
₹4.42 crChannel stock above norm across overstocked distributors · Treasury
Extend DPO to 75 days ›
₹3.43 crDPO 67→75d frees payables (without hurting supply) · Treasury
Pull DSO to 30 days ›
₹1.84 crDSO 33→30d releases trapped receivables · Credit & Collections
Fix Quick-commerce margin (13%→20%) ›
₹1.01 crQ-com net revenue × 7pp contribution-margin recovery · RGM / Cross-Sell
Risk radar
High Quick Commerce margin dilutive at 13.0%
Re-negotiate platform commission; shift to higher-price packs (PPA); cap promo depth.
Medium 2 distributors overstocked
Rebalance primary orders to secondary run-rate; enforce stock norms.
High ₹1025.6L purchase invoices blocked on price variance
Resolve PO price master; release or dispute blocked invoices.
Medium ₹190.0L trade claims unsettled
Automate claim validation vs scheme master; clear valid, dispute invalid.
Morning briefing
Wins
- Net sales ₹240.7cr, up 7.2% YoY; General Trade leads at ₹120.4cr, 50% share.
- Gross margin 38.0% and EBITDA margin 14.0%, both stable vs last quarter.
- Fill rate 96.5% and forecast accuracy 91.0%, highest in category.
Red Flags
- Quick Commerce margin dilutive — 13.0% CM vs 22% blended; ₹14.4cr at risk; Owner: Sales.
- ₹1025.6L purchase invoices blocked — price variance; ₹1025.6L at risk; Owner: Procurement.
- ₹165.0L receivables 60+ days — collection risk; ₹165.0L at risk; Owner: Finance.
Today's Top Actions
- Re-negotiate Quick Commerce platform fees, shift to higher-price packs, cap promo depth — Owner: Sales · How: Direct platform negotiation, SKU mix, promo controls · Impact: +₹1.3cr margin · By when: 30d.
- Resolve PO price master, release/dispute blocked purchase invoices — Owner: Procurement · How: Price master audit, vendor engagement · Impact: ₹1025.6L cash unlocked · By when: 30d.
- Prioritise collections on top overdue accounts, tighten export/MT terms — Owner: Finance · How: Dunning, revised terms · Impact: ₹165.0L cash · By when: 30d.
- Rebalance primary orders for overstocked distributors, enforce stock norms — Owner: Sales · How: Order adjustment, distributor communication · Impact: ₹60.0L channel cash · By when: 30d.
- Retrain 6 low-coverage DSRs, enforce must-sell range, re-plan beats — Owner: Sales · How: Targeted training, beat redesign · Impact: +₹0.8cr secondary sales · By when: 60d.